Pierre Fillon, President of Automobile Club de l’Ouest (ACO), left, and Philippe Peverelli, Managing Director of Montres Tudor SA.
Tudor, the prestigious
Swiss sporting watch brand, has become the Timing Partner of the Fédération
International Automobile’s (FIA) World Endurance Championship (WEC). The
recently signed agreement is a natural extension of the fabulous history that
has linked TUDOR to motor sports for almost half a century. Perfectly coherent
with the Tudor universe, especially with its Grantour collection, this partnership
offers the Swiss watch brand a high-profile role in the WEC, one of the FIA’s
most demanding championships that has greatly contributed to motor sport
legend.
The FIA’s World
Endurance Championship (WEC) chose TUDOR as its trusted Timing Partner for the
seasons to come. For TUDOR, this agreement is not only a natural extension of
the fabulous history that has linked the brand to motor sports for over half a
century. It also seals the association between two partners that have made
passion and performance the keys to their success.
More information on the WEC can be read HERE
It is with this same
spirit of performance that, for decades, Tudor has been creating chronographs
known for their remarkable technical superiority and extreme reliability, in a
masculine, retro chic style that exudes seduction – watches such as the
legendary TUDOR chronographs of the 1970s, much sought-after by collectors, of
which the TUDOR Heritage Chrono is the legitimate heir.
Considering TUDOR’s
long-standing role as a major player in the prestigious, sport-chic watchmaking
domain, the brand’s commitment as Timing Partner of the WEC is perfectly
coherent with the company strategy set forth in previous years. Furthermore,
the passion for performance that unites the WEC and TUDOR is the same as the
driving force that until recently connected the brand to Porsche Motorsport,
and the same that has made it Timing Partner of legendary Italian motorcycle
brand Ducati today.
Inspired by the world
of Gran Tourismo – a perfect balance between performance and style – and with
its passion for the world of car racing, TUDOR launched the Grantour collection
in 2009. The star of the collection, the Grantour Chrono Fly-Back, in steel or
in steel and pink gold, allows two time intervals to be measured simultaneously
– the perfect instrument for those with a passion for the World Endurance
Championship who know that this competition is often the scene of races as
tense as they are captivating. This is an exciting moment for the new Timing
Partner.
